William Sawalich, a rising NASCAR Xfinity Series star, is supported by his parents, Brandon Sawalich, president and CEO of Starkey Hearing Technologies, and Stacy Sawalich, CEO of William Sawalich Racing and Director of Racing Relations at SoundGear.
William Sawalich, born on October 3, 2006, in Eden Prairie, Minnesota, is an up-and-coming NASCAR driver currently competing in the Xfinity Series for Joe Gibbs Racing.
Sawalich began racing at the young age of nine, starting with midget cars and progressing to legends and late-model racing.
His success in the ARCA Menards Series, where he won back-to-back East championships in 2023 and 2024, has solidified his reputation as a rising star.
Sawalich has also competed in the NASCAR Craftsman Truck Series and made his Xfinity Series debut in 2024, earning his first pole position in Phoenix.
Outside of racing, he is an online student at Liberty University and is managed by KHI Management, with sponsorship from his father’s company, Starkey Hearing Technologies.
William Sawalich is a rising star in NASCAR and has a promising career in the ARCA series.
William’s passion for driving started with the animated movie “Cars,” which he repeatedly watched with his father.
As a result, William’s early years were filled with go-kart racing and other amateur circuits, setting the stage for his current success in ARCA.
William’s father, Brandon, emphasizes the importance of mindset and attitude in achieving success.
He believes that if the opportunity arises, it’s up to the individual to walk through the door with the right attitude, and William has certainly done so.
William Sawalich’s Parents Paved His Way To NASCAR
Behind his success are his parents, Brandon and Stacy Sawalich, who have supported him every step of the way.
Brandon Sawalich is the president and CEO of Starkey Hearing Technologies, the largest hearing aid manufacturer in the United States.
Starkey also sponsors William’s racing career, helping to finance his dreams of becoming a professional driver.
Brandon’s career in business and his involvement in Starkey have provided valuable connections and resources, fueling William’s passion for racing.
Stacy Flinner Sawalich, the mother of a NASCAR driver, is a driven professional in her own right.
As the CEO of William Sawalich Racing and Director of Racing Relations at SoundGear, she plays an instrumental role in supporting her son’s career.
Beyond her professional endeavors, Stacy is known for her love of animals, fierce loyalty, and commitment to honesty.
Stacy has been a constant source of support and helped nurture William’s interest in racing, which began at an early age.
His parents, though not originally involved in racing, embraced his enthusiasm and found ways to make it possible for him to pursue his dream.
While William has carved his path in racing, his parents’ involvement and unwavering support have played a crucial role in his development.
In recent years, William’s parents, Brandon and Stacy, have separated or divorced. Brandon is now in a relationship with Jessica Perez.
This relationship is evident in his social media posts, where he frequently shares moments with Jessica.
Brandon and Jessica’s bond has blossomed publicly, and they are now preparing for a major milestone in their lives, set to marry on May 25, 2025, marking a new chapter in their lives.
As William continues to rise through the ranks of NASCAR, his family’s dedication and sacrifices have clearly been instrumental in his journey.
In Case You Didn’t Know
- William Sawalich’s father, Brandon, is the stepson of businessman William F. Austin, the founder of Starkey Hearing Technologies, further deepening his ties to the company.
- He has a sister, Amelia, who is in a relationship with NASCAR Xfinity Series driver Sam Mayer, adding another racing connection to the family.