Harvick’s business ventures, including KHI Management, strengthen his $110 million net worth.
Beginning his journey with a simple go-kart—a kindergarten graduation gift from his parents—Harvick quickly established himself as a force to be reckoned with in motorsports.
His early success in go-kart racing, where he secured seven national championships and two Grand National championships, laid the foundation for his future achievements.
The Bakersfield, California native transitioned to NASCAR in 1992, eventually becoming one of only six drivers to claim championships in both the Cup Series and the Xfinity Series.
His impressive career includes 60 Cup Series wins, placing him tenth in series history, while his combined 121 national series victories rank him third all-time in NASCAR history, trailing only legends Richard Petty and Kyle Busch.
Harvick’s most notable accomplishments include the 2014 Cup Series championship, the 2001 and 2006 Xfinity Series championships, and the prestigious 2007 Daytona 500 victory.
Harvick’s Transition to Broadcasting and Business Ventures Ensures His Net Worth Keeps Growing
Kevin Harvick’s financial success mirrors his outstanding performance on the track, with his current net worth estimated at $110 million.
His career earnings showcase a remarkable upward trajectory, starting from his early days with Richard Childress Racing.
In 2001, his track earnings were $3,683,433, and by 2015, they had grown to an impressive $8,739,687.
His total career track earnings from 1987 to 2015 amount to $80,936,117, with his combined earnings, including salary and endorsements, reaching $233,535,469.
During his final season with Stewart-Haas Racing in 2023, Harvick commanded a salary of approximately $10.9 million.
His earnings peaked between 2014 and 2015 when he earned $15.5 million annually.
Throughout his career, Harvick’s track performance at various venues contributed significantly to his earnings, with his highest track earnings coming from Daytona ($9,529,879), followed by Texas ($4,642,525) and Charlotte ($4,641,770).
His current role as a NASCAR analyst for FOX adds another income stream, though his exact salary hasn’t been disclosed.
Industry standards suggest NASCAR analysts can earn between $53,000 to $89,000 annually, though Harvick’s experience and reputation likely command a higher figure.
Harvick’s endorsement portfolio has been equally impressive, featuring partnerships with major brands, including Hunt Brothers Pizza, RealTree, TreeTop, EZGO, Busch Beer, and Pristine Auction.
He previously held lucrative deals with Budweiser and Stewart-Haas Racing.
As a brand ambassador for the Xfinity Series, he continues to maintain strong commercial relationships within the racing community.
His business acumen extends beyond endorsements through KHI Management, his sports and celebrity management company, and investments in the Cars Tour.
His personal assets include a remarkable Lake Norman mansion, purchased in 2023 for $6.75 million, and an impressive car collection featuring a fully restored 1969 Chevrolet Camaro and various classic vehicles.
Through the Kevin Harvick Foundation, established in 2010 with his wife DeLana, he channels significant resources into charitable causes.
The foundation manages various scholarship programs, including the Kevin Harvick Athletic Scholarship Fund at California State University, and supports organizations like Baptist Children’s Homes of NC and Boys and Girls Club.
Kevin Harvick’s financial success story demonstrates how talent, determination, and smart business decisions can build substantial wealth in motorsports.
From his track earnings to endorsements, business ventures, and investments, Harvick has created a diverse portfolio that continues to grow even after his retirement from full-time racing.
His transition to broadcasting opens new revenue streams, ensuring his financial legacy continues to expand alongside his sporting achievements.
In Case You Didn’t Know
- While in high school, Harvick was a talented wrestler who qualified for a CIF Central Section title in his weight class during his senior year, and he also played multiple sports including baseball, basketball, football, and soccer.
- Harvick initially attended Bakersfield College with plans to major in architecture but later dropped out to pursue his racing career full-time.
- He grew up idolizing IndyCar driver and fellow Bakersfield native Rick Mears, and even raced go-karts with Mears’ son Clint during his early years.