Novak Djokovic Net Worth: Sponsors, House & Jet

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18 times Grand Slam winner Novak Djokovic estimated net worth is $220 million. 

Novak Djokovic is 36 years old professional Serbian tennis player. He is definitely on top of the list when it comes to goat debate in tennis. 

From winning the highest prize money of $144 million to being number 1 for record 320 weeks, Djokovic has engraved his name in tennis history. 

However, being number 1 rank has been a difficult journey for him. You see, Nole grew up in a war-torn country. 

At present, Djokovic is doing his best to help youths and children achieve life through his foundation. 

Besides his salary, Djokovic also makes massive money from endorsement deals, and he spends his millions in style. 

Some of his Djokovic purchases are multiple mansions, private jets, and cars.

Djokovic is record holder nine times Australian Open champion
Novak Djokovic is a Serbian professional tennis player.

“I stopped thinking too much about what could happen and relied on my physical and mental strength to play the right shots at the right time.”

Quick Facts:

Name Novak Djokovic (Новак Ђоковић)
Date of Birth 22nd May 1987
Birth Place Belgrade, SR Serbia, SFR Yugoslavia, (Present Serbia)
Nick Name Djoker, Nole, The Joker, The Serbinator
Age 36 years old
Gender Male
Religion Christian
Nationality Serbian
Ethnicity Unknown
Horoscope Gemini
Body Measurement Unknown
Height 6’1″(1.88m)
Weight 80 kgs (176lb)
Build Athletic
Shoe size 10.5
Hair Colour Brown
Eye Colour Hazel
Tattoo No
Father name Srdan Djokovic
Mother name Dijana Djokovic
Siblings Marko Djokovic, Djordje Djokovic
Relationship Jelena Ristic (married 2014)
Children Stefan (son), Tara (daughter)
Profession Tennis Player
Plays  Right-handed (two-handed backhand)
Coach Marian Vajda, Goran Ivanisevic
Singles Ranking 1
Year Active 2003
Grand Slam Titles Australian Open (9) French Open (1)        Wimbledon (5)  US Open (3) 
Salary $44.6 million
Prize Money $150 million
Career Earnings $151,876,636
Net Worth $220 million
Social Media TwitterInstagramFacebookYouTube
Gear Lacoste, HEADAsics
Merch Novak Djokovic – The BiographyMen’s Sport Semi Fancy Short, Gears, Zip Placket Polo Short
Last Update May, 2024

Novak Djokovic | Salary and Net Worth

Novak Djokovic is the highest prize-winning tennis player earning $144 million.

In 2016, Djokovic became the first tennis history player to win $100 million above prize money. 

Breaking down his salary, including sponsorship money, Djokovic earned $44.6 million in 2020. Moreover, he earned $32 million from winnings and $12.6 million from endorsement deals. 

Likewise, in 2019 he earned $50.6 million, followed by $23.5 million in 2018.

In 2016, Djokovic made the highest earnings of his career in a single season with $ 55.8 million. Similarly, in 2015 and 2014, he earned $48.2 million and $33.1 million. 

In 2013 he earned $26.9 million, and $19.8 million in 2012. In 2011 he made $18 million. 

The estimated net worth of the Serb is estimated to be around $220 million. 

You might also want to read: <<Novak Djokovic Bio: Net Worth, Wife & House >>

Novak Djokovic’s Net worth in Different Currencies 

Also, have a look into Novak Djokovic’s net worth in different currencies.

Currency Net Worth
Euro 185,473,970€ 
Pound Sterling 158,301,000£ 
Australian Dollar 299,829,640A$ 
Canadian Dollar 274,461,000C$ 
Indian Rupee 16,365,140,000₹ 
BitCoin 5,635฿ 

Novak Djokovic | Endorsement and Investment


Djokovic is one of the most marketable athletes in the world. Thanks to his success and dominance in the tennis world, he earns $30 million from endorsement deals only. 

Previously he had a deal with Adidas, Swiss, Uniqlo, Audemars Piguet, and Mercedez Benz. 

Active Deal

Since 2018, Djokovic has also partnered with Japanese company ASICS for shoe deals. He reportedly earns $4 million from ASICS.

His first signature shoe was Ge Resolution Novak in 2018, and currently, he wears ASICS Court FF2. 

After ending his affiliation with the Swiss watch company Audemars Piguet, he signed a deal with the Japanese company Seiko. He earns $5 million early from Seiko. 

In collaboration with Seiko, Djokovic has already introduced special edition watches. His latest watch Seiko Astron Novak Djokovic was released in 2020. 

Djokovic during advertisement of new Asics shoes
Djokovic during advertisement of new Asics shoes.

In 2012, Djokovic signed a 5-year deal with Uniqlo worth €8 million yearly. Later, in 2017 Djokovic signed a $9.4 m yearly deal with french brand Lacoste until 2022.

Djokovic wears Lacoste tennis gears in all of his matches. 

In 2014 Djokovic was announced as the brand ambassador of Peugeot for three years period. However, in 2020 he again partnered with the company to promote their electric car.

Djokovic has had an endorsement deal with sports company Head since 2001. At present, he uses a Head racquet PT113B.

He has already resigned with Head 4 times and makes $ 9 million annually from the current deal. 

In 2015, Djokovic partnered with the multinational banking cooperation ANZ. He earns $4 million from ANZ. 

Likewise, the same year he also signed with wine brand Jacob’s Creek. They also released the documentary series “Made By” together. 

His deal with Jacob’s Creek earns him $2 million yearly.

In 2021, Djokovic became the brand ambassador of LEMERO. According to the deal, 10% of their sales are donated to his foundation. 

Finally, Djokovic is also an Ultimate Software group ambassador. 


In Belgrade, Djokovic owns several Novak cafes and restaurants. Moreover, the franchise’s first branch was opened in 2008. 

Djokovic introduced his own nutritional food product line, Djokolife, in 2015. 

In 2019, Djokovic made a strategic investment with Universal Tennis Rating. 

In November 2020, Novak Djokovic, alongside music superstar Jay-Z, invested in CLMBR, a new fitness startup. 

Recently, in 2021, in partnership with Raiffeisen Bank International, Djokovic planned to start his tennis academy. 

It plans to help young talent to fulfill their potential and succeed in the future. 

Novak Djokovic | Lifestyle


Djokovic has invested in many real estates around different cities in Europe and America. 

Recently, in  December 2020, Djokovic bought a €10 million mansion in Marbella, Spain. He plans to live with his family there from now. 

This property has nine bedrooms and eight bathrooms. It also has a large yard from where sea and mountain views can be seen.

Likewise, the Serb seems to have made arrangements for training in his new house. The property includes a swimming pool, tennis court, and large gym. 

Djokovic new mansion in Marbella
Djokovic’s new mansion in Marbella

It also has a private spa alongside jacuzzies, a sauna, and a Turkish bath. Other features of his house are the barbecue area, billard, and entertainment room.

Djokovic’s parents reside in a fantastic penthouse he owns in Belgrade. It reportedly cost him half a million euros. 

The 250-meter high property has three bedrooms and bathrooms, a big living room, and a kitchen. 

Likewise, it also has a swimming pool on the terrace and a spacious parking area. 

Djokovic owns Beach Villa in Miami 87 parks, Florida. He purchased the exclusive unit property in 2019 for $ 9 million.

His beach house has three bedrooms and 3/5 bathrooms, 25 ft panoramic balcony.  The property also features two private swimming pools, a fitness center, an underground spa, steam, and a sauna room. 

Furthermore, he also owns two luxury apartments in 565 Broome. He bought them in 2017 for $10 million. 

The buildings boast an outdoor terrace, cinema room, swimming pool, library, and spa. 

Before moving to Spain, Djokovic lived in Monte Carlo for almost 15 years. Furthermore, it has been the home of many professional tennis players for several decades. 

Private Jet and Yacht

Djokovic needs to ensure that he is always travel-ready. So, the Serbs own a private jet to take care of their transportation. In 2015, he purchased a private plane from Netjets. 

He even financed a private jet for Sofija Markuljevic to treat spinal muscular atrophy in the USA. 

In 2009 he purchased a $2.5 million Manhattan 90 luxury yacht, but he might have sold it now.

Djokovic has Tesla Model X, Audis, Mercedes-Benz, and Peugeot in his garage. He does not have a sports car due to his children. 

Diet & Books

Djokovic has removed gluten, dairy products, and sugar products from his daily meals. He strictly sticks to plant-based foods rather than animal products.

Likewise, he also intakes on Chinese medicine ad acupuncture. Djokovic even pays attention to small details like stretching, muscle recovery, yoga, and fitness egg pod to maintain his fitness. 

Djokovic also wrote a book on diet and the changes he felt in the book “Serve To Win.” In books, he has explained how to remake one’s body and mind in 14 days. 

He also has given tips to eliminate stress and simple exercise forms to fasten body movements. Furthermore, in 2017, three books regarding his biography were published.

The first one is Novak Djokovic: The Rise of Serbia, Novak Djokovic: The Inspiring Story of One of Tennis’ Greatest Legends, and Novak Djokovic: A Biography of the Serbia Superstar.

Later, in 2018 Djokovic was featured in a documentary named The Game Changers. He has mentioned the benefits of a plant-based diet and success in the documentary.  

Similarly, in August 2021, the Djokovic documentary will be premiered before US Open in New York. 

Don’t forget to check out:<<Gordon Hayward Net Worth: Salary, House & Gaming >>

Novak Djokovic | Professional Career

Djokovic made his professional debut in 2003. Later in 2006, aged 18, he entered the ATP top 50 and captured his first ATP event. 

In the 2007 Miami Open, after defeating Rafael Nadal in the finals, his stardom began. 

In 2008, Djokovic captured his first GrandSlam winning the Australian Open. He also won a bronze medal in the 2008 Beijing Olympics for Serbia.

Next year, he reached 10 ATP finals and clinched five titles. Finally, in 2011, Djokovic claimed the number 1 spot for the first time in his career.

He also won 10 titles which included 3 Grand Slams. Djokovic also won 72 matches and set 41 winning streaks during the beginning of the season. 

Likewise, in 2015-16 Djokovic became 3rd player ever to win all 4 Grandslam at once. By the end of 2015, Djokovic also claimed his personal best 11th title. 

Furthermore, Djokovic’s 2011 and 2015 season is often considered as best in tennis history. 

In 2016 Djokovic broke ATP ranking points after he recorded 16,790 points

After winning the Italian Open in 2020, Djokovic broke a record for most Master trophies with 36 titles. 

Djokovic won his 18th Grand Slam after winning the 2021 Australian Open. Later, he set another milestone for clinching the number 1 spot for record 320 weeks. 

Novak Djokovic | Charity

Alongside tennis, Djokovic has also made a name in the philanthropy world. He is UNICEF’s national ambassador as well as UNICEF Goodwill Ambassador. 


Djokovic started Novak Djokovic Foundation in 2007 with the primary objective to assist underprivileged children in growing up in a safe and helpful environment. 

Furthermore, in August 2015 foundation and the World Bank partnered to promote education reform at an early age for children in Serbia.

Likewise, in 2018, his foundation partnered with the University of Belgrade to launch the Djokovic Scholars initiative. It plans to initiate research leaders and academics in the early education and development field. 

To date, the Djokovic foundation has already built 45 schools, trained 1,600 teachers, and supported 4,500 parents and 30,000 children.

Furthermore, his foundation has already conducted 37 different projects in Serbia.

Likewise, for the past three years, his foundation has been conducting a season of Giving the campaign to build pre-schools in Serbia villages of Vajska and Ljubis. 

The 2020 campaign raised $280k, and the foundation donated $140k. 

Djokovic played in various charity games to raise funds for victims of the 2010 Haiti earthquake and the 2010 Queensland floods.

Likewise, for Bosnia, Croatia, and Serbia 2014 Balkans flood victims, he globally pledged financial and media support.

In 2014 he donated Rome Masters prize money to Serbia flood victims and raised an additional $600k.

After the 2016 Australian Open triumph, he contributed $20k to the Melbourne City mission. Likewise, Djokovic donated $25k to the Australian bushfire relief program in 2020.  

Covid 19 relief effort

Djokovic is probably the top donor among professional athletes to fight against Covid 19. So far, he has made donations to 3 countries; Serbia, Itlay, and Spain. 

Firstly, Djokovic donated $45k to the worst-hit Covid town in Serbia, Novi Pazar. Later, he donated $5.5 million to Serbia Christian charities and health care services.

Djokovic participated in Guga Kuerten’s Winning Together campaign to help Covid affected Brazilian families.

Djokovic also set up the Player Relief Fund idea to protect low-ranked tennis players’ income affected by the pandemic. Later, fundraised over $6 million. 

COVID Medical Exemption

Recently, in January 2022, Novak spent three days in immigration detention in a hotel in Melbourne after his visa was revoked on arrival in Australia ahead of the Australian Open.

Well, he was rejected by the border officials in Melbourne before he was placed in isolation in a hotel in Melbourne. 

Also, check out: <<Canelo Alvarez Net Worth: Cars, Endorsement & Career >>

Interesting Facts

  • Djokovic has many strange habits, like bouncing the ball more than dozen times, eating bananas in changeover, pretending to be injured during big matches, and the last one is more interesting. He eats grass after every win in Wimbledon.
  • Djokovic is nicknamed “The Djoker” given by fans and media for his constantly trolling them. During matches, he sometimes impersonates other tennis players. 
  • Djokovic’s hobbies are horse riding, music, and skiing. Likewise, he can also talk in Serbian, English, French, and German languages. Furthermore, Djokovic supports Red Star Belgrade, Ac Milan, and Benfica in football. 


  • “Tennis is a mental game. Everyone is fit; everyone hits great forehands and backhands.” 
  • “I think luck falls on not just the brave but also the ones who believe they belong there.” 
  • “Joking around is part of my personality, just who I am.”

Some FAQs:

What is the salary of Djokovic?

According to Forbes 2020 report, Djokovic’s yearly salary is $44.6 million. Moreover, he earned $32 million from endorsement deals and $12.6 million from prize winnings.

Furthermore, Djokovic is ranked first in career prize money making $144 million to date. Likewise, he has a sponsorship deal with multiple famous brands.  

Where does Djokovic live?

Recently in December 2020, Djokovic moved to Marbella, Spain. He purchased €10 million mansions there.

Previously Djokovic and his family lived in a Monte Carlo hillside mansion apartment in Monaco for 15 years. Besides, Djokovic also owns houses in various cities in the USA and Europe. 

What is Novak Djokovic’s total career prize money?

Novak Djokovic has accumulated $150 million in his career prize money.

Does Novak Djokovic own a boat? Does Novak Djokovic own a private jet?

Novak Djokovic owns a luxury yacht, “Manhattan 60,” which is 9.6 meters long and has a speed of 32 knots per hour.

Yes, Novak Djokovic owns a private jet which is a product of NetJets that he has had since 2015. 

Does Novak Djokovic have a yacth?

Novak Djokovic does own a luxury yacht, “Manhattan 60,” that is anchored in Monte Carlo. The Sunseeker yacht reportedly costs about 2.5 million dollars and hosts four cabins, a salon, a kitchen, a bathroom (with a shower and Jacuzzi), and a speedboat.

Sanjib Sah
Sanjib Sah
Sanjib Sah is an engineer and content writer passionate about sports and athletics. With a background in engineering and a love for all things active, Sanjib brings a unique perspective to the world of sports writing. Whether he is covering the latest trends in sports technology or sharing tips on improving your game, Sanjib's words are always rooted in a deep appreciation for players' hard work and dedication everywhere. In his free time, you can find him hitting the courts or hitting the trails, always looking for new ways to challenge himself and improve his skills.

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